CDC Consulting/UNLV International Gaming Institute’s

Las Vegas – March 8 to 10, 2010
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Getting Better Results in 2010
In difficult times the best results come from having an effective strategy supported by excellent execution. The Slot Leadership Program can help you think outside the box, identify how to improve your current product and processes, and improve the way you and your team execute the plan.
This very popular program is designed for those interested in broadening their knowledge of all aspects of slot operations and marketing, getting the latest information on industry trends, and improving their department’s performance. The seminar will be held at the International Gaming Institute building on the UNLV campus in Las Vegas. Participants who complete the program receive a certificate from UNLV.
Speakers and Topics Include:
- John Acres- Expanding the Slot Market
- Randy Fine- Getting the Most from Your Promotions and
Getting the Most from Your VIPs
- Staci Columbo- A Look at Generational Direct Marketing
- Marlene Reyes- Loyalty Programs
- John-Martin Meyer- Floor Layout and Product Mix and
Performance Analysis
- Bob Dancer- What Casino Executives Should Know About Video Poker
- Anthony Lucas, Ph.D.- A Closer Look at the Slot Player Experience
- Dave Newton- Customer Service Leadership
Why this is a unique learning opportunity: Each day, you will hear from speakers who are experts in their field on a range of topics - and each evening, you will have the opportunity to visit Las Vegas casinos and see how they are applying (or not applying) the ideas that were discussed in the classroom. The next morning, the experts return for a discussion of what you observed on your casino visits the night before.
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